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Looking to Give Added Support to Our Professional Providers

13 Jul

Hello again.

Well, so Cindy, Elizabeth and I have been tossing around ideas on how to further support the nearly 3,000 professional providers, clinicians and program managers on our roster, who order our stuff in quantity (and at discount) for their patients, clients and members.

This cadre of dedicated professionals has always been the treasured backbones of our whole operation, critical to our mission of getting these mind-body resources to people who need them, preferably from trusted providers who can explain what they're for and how to make the best use of them.

I remember when I still had my psychotherapy practice (individuals, families, couples and groups – for 33 years), I kept a bookcase full of books, tapes and videos of guided imagery, meditation, hypnosis, yoga, qigong and scripts. There wasn't that much at first, but I found whatever I could.

Sometimes clients would notice a title and ask if they could borrow it; more often I'd just yank something off the shelf and suggest they take it home and listen to it multiple times, then bring it back when they were done with it. Sometimes I got it back and sometimes I didn't.

For some of my clients, a guided imagery or meditation tape helped with anxiety between visits, allowing them to build up some self-soothing skills they'd never gained in their chaotic or psychologically undernourished childhood.

For others, it allowed them to get quiet enough to get better acquainted with their own insides – their true feelings and thoughts – inner processes that they'd never had a handle on before, for whatever reasons - and this, of course, enriched the whole process of psychotherapy and made for a much more efficient and satisfying use of our time together.

The imagery and meditation tapes also helped people stay centered and focused on their growth, even when their work, financial or family situations didn't allow them to come for the weekly sessions they could have used.

And of course some of my clients were on a true spiritual journey, sometimes as a result of our work together, but sometimes just because it was the right time in their life for it. So they used the resources on my bookshelf as a launching pad for opening their own unique inner gateways to the Greater Whole, however they saw that.

I think that bookshelf contributed greatly to the growth of my clients.

The only problem was, the stuff sometimes never found its way back to my shelf. People showed their tapes to friends, lost them, kept them – whatever. I was fine with that, but had to remember to keep re-stocking my supplies.

And it didn't just happen to me. From very early on, we got requests from clinicians and professional providers for discount pricing on quantity purchases, because they too were having to replenish their chronically disappearing resources, and didn't think they should have to pay full fare. We agreed. So that's how our Professional Program was born.

To learn more about the program, call or email Elizabeth at 800.800.8661 / This email address is being protected from spambots. You need JavaScript enabled to view it..

And at different times over our 25 years in business, we've variously offered our professional distributors (because that's what they became by default – distributors) special enews reports, phone-in times with me, forums for practice questions and discussions, and special sales. Now we're thinking about podcasts and other ideas.

If you're a provider, what would you like to see us do? This is a serious question. We want to do more. So if you have thoughts, please share them. We look forward to adopting your ideas!


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Belleruth Naparstek

Psychotherapist, author and guided imagery pioneer Belleruth Naparstek is the creator of the popular Health Journeys guided imagery audio series. Her latest book on imagery and posttraumatic stress, Invisible Heroes: Survivors of Trauma and How They Heal (Bantam Dell), won the Spirituality & Health Top 50 Books Award.